Decide faster. Prove better.

We don’t sell theory. We package decision workflows that fit a busy calendar and a real budget. Each product is designed to be used in short working sessions, to produce artifacts that survive scrutiny, and to slot into the systems you already use (Sheets, Notion, Miro, CSV exports).

Strategy you can run on Tuesday.

We are a small, multidisciplinary team—operators, product managers, financial modelers, and editors—who have shipped inside startups and public companies. We design strategy tools the way engineers design fixtures: precise, repeatable, and robust under daily use. Every kit is stress-tested with working teams, revised from real feedback, and delivered with the context a busy leader needs to apply it well.

SHOP
Less theater, more traction.

From slide talk to ship dates.

One page, ten minutes, real decisions.

Positioning & Narrative: Identify the arena, choose the edge you can prove, and write a one-page position supported by evidence.

Go-to-Market Design: Map channels to buying stages, pair messages with assets, and define stop/continue rules for experiments.

Pricing & Unit Economics: Model contribution margin, segment willingness-to-pay, and pick value metrics that scale responsibly.

OKR Architecture: Connect mission to quarterly outcomes with a cadence that teams can actually follow.

Operating Model: Clarify decision rights, meeting rhythms, and cross-team service levels so execution stops fighting strategy.

Risk & Scenario Planning: Build a living risk map, test shocks, and prepare actions you can trigger under pressure.

92%

of teams reported faster strategy decisions within four weeks of adopting the kits.

<120 minutes

median time to produce a board-ready one-page plan using the narrative template.

Bets you can defend.

Clarity that survives meetings.

What Improves After You Use Our Products

Clarity: Your market, message, and model are specific. People stop asking, “What are we, exactly?”
Focus: Quarterly bets line up with outcomes, not tasks; dashboards show leading indicators, not vanity metrics.
Coherence: Sales talk tracks, website copy, and product priorities tell the same story.
Cadence: Weekly check-ins and monthly reviews reveal issues while they are cheap to fix.
Resilience: Scenarios and triggers turn risk into actions, not anxiety.
Results: Pipeline quality, win rates, and retention move because the system is aimed at them on purpose.

Our Advantages

Cadence beats chaos.

These differences add up to plans that work when the quarter gets noisy.

Outcome-first design

Every activity ends with a publishable artifact—memo, model, or roadmap—as the default output.

Operator-grade detail

Benchmarks, capacity views, and stop/continue rules replace vague recommendations.

Calm facilitation

Timed agendas and “good-enough” thresholds keep sessions productive and humane.

Ethical analytics

The metric trees call out vanity numbers and chartjunk, so dashboards guide behavior instead of decorate slides.

Make the plan measurable.

Use Cases You Can Tackle This Month

Launch a seven-day positioning sprint that ends with a one-sentence claim, three lines of proof, and a messaging spine.

Stand up OKRs that connect revenue goals to product and success work, with a 30-minute weekly loop.

Ship a 90-day GTM with channel picks, experiment budgets, and stage metrics that predict pipeline.

Rebuild pricing with a simple model: contribution margin, WTP segments, packages, guardrails.

Prepare a board memo that replaces a 60-slide deck and produces faster, better decisions.

Evidence before emphasis.

Frequently Asked

Do I need advanced analytics to use the kits?
No. Each template includes a “low-data path” with proxies and sanity checks, plus a “high-data path” when you’re ready.

Will this replace consulting entirely?
You’ll accomplish more internally and know exactly when you do (and don’t) need outside help.

How quickly can I publish a first artifact?
Most teams produce a usable draft in 90–120 minutes and a final within the week.